Graphic Designer & Visual Story Teller

STEPHANIE

BALBUENA

Print
Brand
Identity
Editorial
About

Hello, i’m Steph

I create with clarity, intention, and purpose, guided by the belief that culture comes before craft. Specializing in visual communication, brand identity, and environmental design, I approach every project with a focus on meaning, context, and human connection. My work bridges creative vision and technical execution to build digital and print experiences that not only look refined, but communicate with impact and authenticity.
From brand systems to editorial layouts and environmental graphics, every project receives the same level of care and attention to detail. I believe strong design lives in the balance of composition, typography, texture, and visual rhythm where every decision, no matter how small, contributes to a larger story and experience.
10 +
Years Experience
5 years
Visual merchandising experience
5 years
Retail management

work experience

March 2024 - Present
Graphic Designer, Social Media Manager & Photographer
NYC Parks, Reccreation & Historic Preservation
April 2022 - February 2024
Graphic Designer
Merlin Printing
December 2020 - April 2022
Graphic Designer
FAST SIGNS

awards

Spring 2026
Academic Excellence Award
Fall 2025
Founding Member of Alpha Honor society
Spring 2025
Presidents List
Fall 2019 - Spring 2020
Dean’s List
Selected Work

The Work.

Nature Based Interactive Experience
Find Flynn
“A self-guided scavenger hunt experience designed to improve children’s attentiveness and engagement at Connetquot River State Park Preserve.”
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Music Festival
Music Festival Brand Identity
A modern music festival brand identity focused on typographic exploration, using bold type treatments and composition to transform typography into a primary visual element.
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Jones Beach Bandshell Design
Bandshell Stage Design
Designed for NYS Parks, this Bandshell Stage Design project transformed the performance space through large-scale environmental graphics. The project was designed, printed, and installed within a two-week deadline set by the regional director.
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Solar Energy Drink
Solar Energy Drink
A vibrant energy drink branding project focused on bold color, futuristic visuals, and high-impact packaging designed to reflect movement, energy, and sustainability.
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Rules of Graphic Design
Book Design
A book design project inspired by the De Stijl art movement, focused on the use of grids, scale, and bold geometric composition to create a clean and structured visual system.
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Green Rabbit
Restaurant Brand Identity
Create a logo and menu design for a new opening Restaurant. Solidify a brand identity for customer recognition.
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Podcast Brand Identity
Murder Mystery & Makeup Rebrand
A podcast rebrand and social media campaign for Murder, Mystery & Makeup, focused on building a darker visual identity through bold typography, suspenseful imagery, and mobile-first promotional graphics.
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Campaign Branding
Political Candidate Campaign
A political campaign identity created for fictional candidate Luna Echevarria, focused on unity, empowerment, and bold typographic branding inspired by historical political posters and protest graphics.
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Contact

Get in Touch

Open to brand identity, print, and editorial collaborations. Tell me about your project and let’s make somthing worth talking about.
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Copyright © 2026 Steph Balbuena. All Rights Reserved.